Meet the team behind our success
Randel builds custom AI for revenue teams — agents, apps, and skills shipped in Claude Code — on top of more than a decade in the HubSpot ecosystem. A sales and RevOps operator first, he knows how teams actually sell, and pairs that with deep HubSpot, Clay, and Instantly expertise to build software for the work, not just configure settings. From pipeline architecture to autonomous agents that read and write the CRM via MCP, he turns the messy parts of selling into systems clients own outright.
Marissa leads HubSpot delivery, marketing, and web — over five years in the HubSpot ecosystem across marketing automation, CRM configuration, and customer engagement. She pairs that platform depth with AI-assisted design and content: marketing sites, landing pages, lifecycle campaigns, and brand systems produced with Claude. The result is HubSpot that isn’t just configured, but wired into the way the business actually markets and sells.
Randy Pronschinske
President, RevDrive Corporation
Randy leads RevDrive’s CPG operations with 30+ years in consumer packaged goods. He held headquarter roles at Pillsbury and General Mills, ran national accounts for B&G Foods, Nestlé, Häagen-Dazs, and Dreyer’s, and served as Senior Director of Sales at the CROSSMARK food brokerage. Across his career he has managed top retailers including Target, Albertsons, and Kroger, along with the C-store, drug, and military channels. Randy knows how CPG brands win at shelf, manage distribution, and grow accounts. An early adopter of new technology at every stop, he now pairs that depth with custom AI and RevOps built for how consumer brands actually sell.
Custom AI apps, agents & skills
The custom layer we build in Claude Code — reporting engines and internal apps, autonomous agents wired to your stack via MCP, and reusable skills that run on a schedule. Deployed on your own Vercel and Supabase, handed off so you own every line.
RevOps on HubSpot, Clay & Instantly
The classic strength: HubSpot architecture across Marketing, Sales, Service, and Ops, Clay enrichment waterfalls, and Instantly cold-email infrastructure — now delivered with Claude in the loop for enrichment, drafting, and reporting. Your CRM stays the source of truth; we build for how you actually sell.
True Client Partnerships
We like to think of ourselves as part time employees for our clients, not an outside agency. We are a part of your company and engrained with your sales and marketing teams.
Senior, embedded, and shipping custom builds for mid-market revenue teams since 2015.
We build with Claude every day — it’s the layer that ties the stack together. Claude Code ships the apps and agents, Claude skills and Routines run the recurring work, and MCP connects it all to HubSpot, your system of record, and Clay, your data intelligence. For mid-market teams that means a revenue engine that’s custom-built, not configured from a template.
Claude AI Practitioners
We don't just talk about AI — we build with it daily. Claude Code ships our custom apps and agents, Claude skills and Routines run the recurring work, and MCP connectors wire it all into HubSpot and Clay. For our clients, this means faster delivery, software they own, and results that compound over time.
Here's what the first 30 days look like.
Every engagement follows the same rhythm. Specific, fast, and ending with a Claude agent live in your stack.
We audit your HubSpot + Clay, join your Slack, and ship the first CRM hygiene pass.
First outbound campaigns live in Clay. Reports flowing in HubSpot. Sales team briefed.
Custom Claude agent deployed via MCP — enrichment, drafting, and reporting running in your stack.